| 9.00 – 9.20 |
Welcome greeting |
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Adrian Scrase, Chief Technology Officer, ETSI |
| 9.20 – 12.45 |
Road to the NGN future (Market forecast & business models) |
| 9.20 - 10.15 |
Keynote: The Road to Profitable Operator Networking Business: Beware of the Hype |
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Bettina Tratz-Ryan, Research Director, Gartner
As operators are facing declining revenues and margins from traditional services, they are evaluating business models that assist in repositioning themselves from a traditional voice and data service organization towards being a provider of customer centric, user friendly wireline and wireless service portfolios. NG technology is critical to not only streamline the existing network operation to create opex savings but simultaneously provide the supporting architecture to provision advanced services and applications. The industry buzzwords such as IP Multimedia Subsystem (IMS), IP TV or Service Delivery Architecture have been used loosely to depict their value to support operator’s business short and long term business decisions. This keynote examines the roadmap of implementation of those new approaches in existing and new network designs, and outlines the direct impact on network operations and time-to-market-cycles for converged service offerings. Especially the requirements for IPTV and Voice over broadband will be examined and how operators today are implementing those solutions. Furthermore, an interesting analysis will show that most of the IMS deployments today are actually providing core networking infrastructure for VOIP instead of advanced IMS based multimedia services. Operators need to assess if location based services will be billed for or if they will be offered to cut customer churn rate and increase customer loyalty. The creation of a SDP is key in order to be able to compete with virtual operators and ASPs. |
| 10.15 - 11.00 |
From Managed Services to IPTV - Service strategies to lift the top-line and compensate for falling bottom-line |
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Adrian Pickering , Cisco Systems
Competition, fixed-mobile substitution, and market disruption are all causing the inevitable depletion to the bottom-line revenue streams of most operators - fixed and mobile. Mr. Pickering will evaluate various approaches maintaining margin levels on the bottom-line to OPEX savings through NGN deployment, while lifting top-line revenue streams through deployment of NGN-based managed services and IPTV. |
| 11.00 - 11.15 |
Refreshments and Networking Break |
| 11.15 – 12.00 |
Business modeling for NGN deployments in fixed carrier networks |
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Luka Uhan, Marketing Director, Iskratel (Slovenia)
In order to be profitable on the short run and competitive from the first day of operation, green-field, new, competitive operators are building future-proof (Next Generatio) networks. On the other side incumbent operators and other Tier-1 carriers remain cautious about full-scale migration of Voice networks from the legacy PSTN network to VoIP systems. The lack of a first-mover example shows that voice network is part of a much bigger picture. With its potential for value-added, integrated data, multimedia and voice services, VoIP offers the opportunity of incremental revenue. Based on the models which provides and provided a detailed breakdown of the required investment and its impact on existing capital and operating expenditure, that helped Iskratel (and Iskratel customers) evaluate real cases, different economic scenarios of migration to Next Generation Networks will be presented. |
| 12.00 – 12.45 |
Service Delivery – The Battleground of the Future |
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Boštjan Virant, Engagement Manager - Telecommunications, Microsoft
Today operators and service providers are competing through providing ever new and innovative services to their customers, which increase customer loyalty and generate new revenue streams. Competitive market requires new technology approach to building services that will enable service providers to achieve high flexibility, short time-to-market, leverage existing services and build new services ecosystem. Therefore service providers will need to rely on advanced service delivery platform and flexible core services pillars. |
| 12.45 – 14.00 |
Lunch break
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| 14.00 – 17.15 |
NGN deployment experiences |
14.00 – 14.45
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Implementing FMC/IMS/NGN Solutions - Overview of the FOKUS IMS Playground & Open Source IMS Core Toolkit |
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Prof. Dr. Thomas Magedanz, Fraunhofer Institute FOKUS (Germany)
In 2004, the Fraunhofer Institute FOKUS has opened its Open IMS Playground as the first open NGN testbed, bringing together academia and industry to gain experience in implementing FMC, NGN, and Triple Play applications on top of converging networks. Many operators and vendors are using today this testbed for prototyping innovative multimedia applications. Besides products from various industry partners also the FOKUS developed IMS components, namely the FOKUS IMS Core System plus own IMS clients and application servers, form an important foundation for these activities. In November 2006, this FOKUS IMS Core System will be made available as Open Source toolkit to the academia and industry. This talk will provide an overview of the FOKUS Open Source IMS Core System and its use within the FOKUS Open IMSPlayground for various FMC, NGN, and triple play projects. |
| 14.45 – 15.30 |
Key Drivers to deploy the IMS for France Telecom |
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Bruno Chatrass, France Telecom Group
This presentation will address business opportunities enabled by the IMS for the Orange/France Telecom Group, the key drivers identified and the involvement of France Telecom in IMS. |
| 15.30 - 15.45 |
Refreshments and Networking Break |
| 15.45 – 16.30 |
Telekom Austria's experiences in setting the strategies for NGN |
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Wolfgang Reichl, Director, OeFEG/Telekom Austria (Austria)
- The opportunities and challenges of converged applications
- Technology changes - economic laws do not
- From service specific networks to an NGN - exploring the migration process
- The impact of NGN on the regulatory framework
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| 16.30 – 17.15 |
The Opportunities and Challenges for the 21st Century Service Provider |
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Mag. Janez Anžič, Head of product development and product managment
Dr. Radovan Sernec, Head of Network Solution Office
- Changing Business environment: Global market trends, Market opportunity, Competition, Capex Opex
- Integrated and innovative services: Vertical (silos) to horizontal integration, Person 2 Person goes Content 2 Person, Digital culture
- Convergence: Preconvergence, Device convergence, Service convergence, OSS convergence
- IMS for the future service delivery: Migration process, From VoIP to backbone – possibilites and challenges, Consolidation process
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| 19.00 |
Dinner at the attractive location in Bled for all participants of the NGN seminar. |
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